The rules of the game dating book

A series of TV appearances and worldwide exposure followed, leading to a surge in the sales of his audio tapes and workshops.The late 90s proved to be a busy period in the life of Ross Jefferies.Rolling Stones did a feature story on him in 1998; he was the inspiration for Tom Cruise’s character in Magnolia the following year, and then in 2000, Jeffries was introduced to British audiences through Louis Theroux’s Weird Weekends series.At the height of his powers, Jeffries wasn’t just synonymous with the seduction community, he was the seduction community.

He developed his skills using a mixture of hypnosis and neuro-linguistic programming (NLP) and set the benchmark for the success with women using such approaches.He's tested the specific material in this book on over 13,000 men of varying ages, nationalities and backgrounds.Part practical application and part sequel, this is the further adventures of Style and his game techniques.When his book was published in 2005, it proved equally successful.The Game featured on the New York Times Bestseller List for two months in 2005 and spawned a VH1 television series The Pickup Artist, hosted by 'Mystery'.

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The book may have ended with Strauss, and various other members, leaving the community – some of them, including Strauss, even denounced its techniques. He was there at the start and he would be there at the end.

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